The current global copyright licensing system is in urgent need of an overhaul.
According to Stephen Conmy, founder of Contenseo, the process is complex, confusing, and labor-intensive, making it difficult for creators and businesses to access and reuse copyrighted material.
Conmy and his team at Contenseo have conducted extensive research and gathered feedback from industry leaders to identify the need for a more streamlined system.
The solution lies in creating a digital copyright exchange, where copyright holders and those seeking to reuse their content can easily connect and license their material.
Contenseo is a single-point-of-access system that aggregates copyright information, allowing users to access the information they need from an intuitive dashboard.
This innovative approach has the potential to drive economic growth across the creative and technology industries.
By making it easier and more affordable for small and medium-sized businesses to launch new digital services, Contenseo can help create the next Spotify or Netflix.
Additionally, the service can benefit existing media giants, enabling them to focus on what they do best – creating great content.
‘Confusing and complex’
The current system is plagued by complexity and confusion, making it difficult for licensees and businesses to navigate.
Aiden Murray, co-founder of Contenseo, notes that licences are often difficult to understand and source, leading to labor-intensive and costly rights clearances. For example, the BBC spends over £10m a year on copyright clearance issues.
Contenseo aims to transform the copyright licensing process by providing a user-friendly system that connects copyright holders with those seeking to reuse their material.
By streamlining the process, Contenseo can help reduce costs, increase efficiency, and promote innovation in the digital economy.
Good for copyright holders
Conmy says Contenseo will also prove beneficial for existing media giants.
“Contenseo wants to drive economic growth across the world’s creative and technology industries,” he says.
“Also, if large media companies are doing everything possible to enable and encourage new digital services via easier and more streamlined copyright licensing, then that makes it easier for lawmakers to be even tougher against copyright infringement.”
For more information on how Contenseo simplifies licencing and amplifies revenue, take a few minutes to read this guide.
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